The La Sagra brewery was founded by Carlos Garcia, a first-generation brewer born in Madrid. He started La Sagra Brewery in 2011 in Toledo, on the outskirts of Madrid,  a unique area of Spain, historically, a melting pot of 3 different cultures. Having seen first hand the fusion that Madrid and the surrounding area embodies Carlos applies that ‘Fusion’ philosophy to the beers he brews to create beers loved by all. 

La Sagra doesn’t have hundreds of years of brewing history, nor a long family tradition in beer, What they have is a young, innovative brewery, with a passionate team of beer lovers brewing exceptional quality Beers, leading an unstoppable beer movement in Spain & beyond!

Madrí is the traditional way of pronouncing Madrid. Madrid is the epicenter of Spain that all roads lead to. It's (cultural) heartbeat flows to all corners of the country and beyond.  Madrid is famous for the passion of it's people & this passion is embodied by the "Chulapos“, a group of people in Spanish society in the 19th century who were famous for their elaborate style of dress and cheeky attitude. Today, the term is used to refer to anybody from Madrid & this style & attitude lives on in modern day Madrid.

Madrí Excepcional embodies the philosophy of Carlos & the modern day Chulapos bringing the Soul of Madrid, or as we like to say “El Alma De Madrid” to bars & restaurants 


Madrí Excepcional is a unique collaboration between the brewers of La Sagra & Molson Coors, with all the taste characteristics of a Modern European Lager, full of flavour & aroma at 4.6% ABV with a light golden colour.  Crisp, clean & refreshing, Madrí Excepcional has a smooth, well-rounded taste profile with a short, bitter finish.

Appearance: Lightly toasted malted bread, mellow hay sweetness with an appealing floral hop aroma. Sweet malt with a hint of caramel. Light bitter hop character. Surprisingly rich, clean and pleasant aroma.

Aroma: Grainy, bready malt character and a light, appealing floral hop aroma.

Taste: Its smooth, Crisp, clean and refreshing with a grainy malt flavour which is well balanced by bitterness from the hops. Its deceptively complex in character with rich, sweet malt leads and subtle biscuit and yeasty earthiness. There is also hints of peppery hops with a dry, leafy bitter linger throughout.

Mouthfell: Easy drinking to medium-bodied full flavour lager.

Finish: It has a short, bitter finish yet clean and balanced which has a gentle fresh, bitter hop linger. Its slight dry and quick to dissipate (clean). Its delicate sweetness giving way swiftly to moderate pleasing bitterness giving it balance, a clean finish and appealing aftertaste.

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Now available across the UK & Ireland’